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Exports Price of Georgian Wine Declines by 25%

Friday, July 15
In the first half of 2016, Georgia exported 19.8 million bottles of wine to 40 countries, up 44% compared to the same period of 2015. In the reporting period, the exports value made up 46.6 million USD, up 18% year on year.

Along with a growth in wine exports, wine sale prices are also decreasing. The averaged exports price of one wine bottle is lower by 0.78 USD (-25%) as compared to the average price of 2014.

The average export price of one brandy bottle has also decreased by 27% (-0.87 USD).

In 2012 the selling price of one wine bottle (0.75 liter) was 3.07. The price was 3.03 USD in 2014, 2.72 USD in 2015 and 2.35 USD in the first half of 2016. The same downturn tendency is recorded on prices of brandy spirits and brandy prices. Brandy spirits: 2012 – 5.91 USD, 2013 – 3.88 USD, 2014 – 3.18 USD, 2015 -2.98 USD and January-June 2016 – 2.71 USD; Brandy: 2012 – 3.22 USD, 2013 – 3.02 USD, 2014 – 3.17 USD, 2015 -2.56 USD and January-June 2016 – 2.29 USD.

In 2012-2015 the average wine price declined by 0.65 USD, brandy spirits’ average price decreased by 1.32 USD and the brandy average price climbed down by 0.72 USD.

The Ministry explains that despite downturn in average exports prices, at the expense of exports volume growth, total revenues has increased compared to 2015 in case of wines, brandy and brandy spirits.

In the first half of 2016, Georgian wine exports increased to EU countries, China and other markets: China – 148% (1 884 665), Ukraine – 82% (2 286 977), Russia – 56% (10 198 085), Belarus – 96% (462 547), Lithuania – 31% (260 064), Poland – 34% (1 070 454), Estonia – 64% (331 884), Kyrgyzstan – 89% (149 666), Germany – 55% (166 636), Canada – 16% (96 300), Great Britain – 43% (58 366) and so on.

The top five exporter countries are as follows: Russia – 10 198 085 bottles; Ukraine – 2 286 977; China – 1 884 665 bottles, Kazakhstan – 1 764 286 bottles, Poland – 1 070 454 bottles. (cbw.ge)